Vineceutical. From the vineyard to your skin. A royal elixir in the 14th Century now Vitis V Face Toniq.
Vineyard + Pharmaceutical = Vineceutical
Vitis V Face TonIQ can be described as a Vineceutical.
We have returned to the past with the utilisation of traditional unprocessed unfermented grapeseed ingredients and paired these with the understandings of modern scientific research, analytical methods and clinically tested compounds.
The first mention of the grapeseed oil appeared in the 14th century during the reign of Ferdinand IV, King of Castile and León. An Arab doctor suggested the use of grapeseed oil as a treatment to skin problems. The curative effect of grapeseed oil was so effective that Ferdinand IV decided to keep it a secret both the process and the formula. The elixir was named royal oil or oil of the throne and was for the exclusive use of royalty.
The only difference between Ferdinand IV royal elixir and Vitis V Face TonIQ is that we call our product a TonIQ - see The Lab Why a TonIQ?
Ferdinand IV did not have the benefit of modern science and scientific methods and when something was unexplainable given the knowledge at the time, a magical power was attributed to it and this is the reason he referred to the grapeseed oil as an elixir.
We have the benefit of modern science, analytical techniques and years of research and can quantify the essential nutrients and compounds inherent in the unfermented grapeseeds that we use and the restorative modes of action of these compounds on skin function. We know the science and called our modern version Vitis V Face TonIQ from Vitis Vinifera, Latin for grapevines and is available to all. In fact essential for all as grapeseed oil is a rich source of Linoleic acid, the predominate fatty acid in the epidermis. It is a compound that our body cannot synthesis and needs to be supplied. Uniquely grapeseed oil is suited to all skin types.
A tonic is a preparation that invigorates, restores, refreshes or stimulates.
Our process replicates the process of the 14th century, where there is no alteration of the chemical structure of the components. They are as nature intended unprocessed, unrefined and retaining the entire entourage of phytochemicals. The difference is we use electricity (solar) to do the mechanical extraction. In the 14th century it would have be human or horse/ox power. There would have been no filtration or refining only gravitational settling the same process we use, capturing all the inherent phytonutrients and “magic” held within the grapeseeds. It is this synergistic and symbiotic relationships of the entire whole, raw, and unaltered grapeseed phytonutrients that makes Vitis V Face TonIQ multi-functional and effective at supporting optimal skin function.
Skin function is directly linked to skin appearance.
Because we have the benefit of modern scientific knowledge, Vitis V Face TonIQ is a blend that uses 2 traditional active unprocessed ingredients that have been studied extensively. Raw unfermented grapeseed oil infused and enriched with white grapeseed extract. Both ingredients made by us without heat or solvents from Australian grown grapeseeds that we have sourced and selected. We are unhurried in what we do and committed to providing you with a pure, clean, nutrient-rich product to support skin function so that you can achieve your most radiant and nourished skin and feel your finest.
We craft in small batches to ensure potency and freshness. The quality and benefits of the end product is determined by the process and why we only use cold pressing and gravity. Vitis V Face TonIQ is naturally occurring* (which has a legal definition) as there is no chemical change to the intrinsic grapeseed phytonutrients.
It is a skincare solution that uses plant only active ingredients that contain essential skin nutrients to directly support skin function. The skin benefits that have been known since the 14th century and today are understood by modern science.
The regenerative power of nature is the perfect tonic. We know spending time in nature nourishes our soul, it calms our mind and reduces stress and anxiety. Plants are critical to the survival of the planet and the well-being of humans.
Vitis V is built on the link between the science and function of skin and the regenerative power of nature. It doesn’t have to be complex to be brilliant.
Nourishing skin benefits that have known since the 14th century now explained by science.
Vitis V Face TonIQ is a true luxury that time and nature provide.
Essential plant only components that nourish your skin and your well-being, so that you can achieve your most radiant and nourished skin and feel your finest everyday.
*Please note that there is no universal legal definition of the term natural in skincare. There isn't one standard or definition and although in Australia. Section 18 of the Australian Consumer Law (ACL), provides that “A person must not, in trade or commerce, engage in conduct that is misleading or deceptive or is likely to mislead or deceive.” does give some protection to consumers. However what an individual interprets as Natural could be very different to the use of the term from a corporation or marketer, where as naturally occurring does have a legal definition.
Organic and natural ingredients
http://uest.ntua.gr/iwwatv/proceedings/pdf/Sotiropoulou_et_al.pdf